Download Corporate Reputation and the News Media: Agenda-setting by Craig Carroll PDF

By Craig Carroll

This quantity examines agenda-setting conception because it applies to the inside track media’s effect on company recognition. It provides interdisciplinary, foreign, and empirical investigations reading the connection among company recognition and the inside track media through the global. offering insurance of extra than twenty-five nations, members write approximately their neighborhood media and company groups, representing built, rising, and frontier markets – together with Argentina, Brazil, Chile, China, Germany, Greece, Japan, Nigeria, Spain, and Turkey, between others. The chapters current basic and secondary study on numerous geo-political concerns, the character of the inside track media, the perform of public relatives, and the function of public kin firms in all of the a variety of nations.

Each bankruptcy is dependent to think about to 3 hypotheses within the state less than dialogue, together with:

  • the influence of media visibility on organizational prominence, top-of-mind knowledge and brand-name recognition
  • the effect of media favorability at the public’s organizational photographs of those firms
  • how media assurance of particular public matters and information subject matters pertains to the institutions humans type of particular enterprises.

Contributors contextualize their findings in mild of the geopolitical atmosphere in their domestic nations, the character in their media platforms, and the connection among enterprise and the inside track media inside of their international locations’ borders.

Incorporating scholarship from a huge variety of disciplines, together with ads, strategic administration, enterprise, political conversation, and sociology, this quantity has a lot to provide students and scholars studying enterprise and the inside track media.

Show description

Read or Download Corporate Reputation and the News Media: Agenda-setting within Business News Coverage in Developed, Emerging, and Frontier Markets PDF

Best journalism books

African American Journalists: Autobiography as Memoir and Manifesto

During this booklet Calvin L. corridor examines opt for autobiographies written by way of African American journalists_Jill Nelson's Volunteer Slavery, Nathan McCall's Makes Me Wanna Holler, Jake Lamar's Bourgeois Blues, and Patricia Raybon's My First White Friend_in order to discover the connection among race, classification, gender, and journalism perform.

Power Without Responsibility: Press, Broadcasting and the Internet in Britain

Strength with no accountability is a vintage advent to the historical past, sociology, thought and politics of the media in Britain. it really is a vital consultant, either for college students and lecturers of media and verbal exchange stories, and for all these concerned about the creation and intake of the media. the hot variation has been considerably revised to convey it correct up to date with advancements within the media undefined, new media applied sciences and adjustments within the political and educational debates surrounding media coverage.

Making Chicago Price Theory: Friedman-Stigler Correspondence 1945-1957

Milton Friedman and George J. Stigler formed economics as we all know it this day – their Chicago institution laid the foundation for a lot of the neoclassical culture in fiscal research. This booklet brings jointly a set of letters from those Noble laureates from the post-war years, containing new information regarding their own relationships, and in addition illuminating the advance of rules that are now basic to fiscal idea.

Local Journalism: The Decline of Newspapers and the Rise of Digital Media

For greater than a century, neighborhood journalism has been taken nearly with no consideration. however the twenty-first century has introduced significant demanding situations. The newspaper that has traditionally supplied so much neighborhood insurance is in decline and it's not but transparent no matter if electronic media will maintain new types of neighborhood journalism.

Additional resources for Corporate Reputation and the News Media: Agenda-setting within Business News Coverage in Developed, Emerging, and Frontier Markets

Example text

Walters conducts key word searches in both the Gulf News, the local English-language newspaper of record, and Google. Walters uses these figures as gross measures of the public’s awareness, corporate attributes, and public perception of that attribute, because of the general absence of published public opinion about business more generally. Then, in chapter 26, I summarize the state of research on agenda-setting theory as a theoretical framework for understanding the influence of the news media on corporate reputation in countries around the world.

Bag nyhederne [Behind the news]. Copenhagen, Denmark: Samfundslitteratur. , Antorini, Y. , & Casaba, F. (2006). Corporate branding: Purpose/people/ process. Copenhagen, Denmark: Copenhagen Business School Press. , Hatch, M. , & Larsen, M. H. (2000). The expressive organization. Linking identity, reputation and the corporate brand. Oxford, UK: Oxford University Press. , & Gabrielsen, G. (2001). Sticky reputation—Analyzing a ranking system. Corporate Reputation Review, 4(1), 24–41. Siune, K. (1991).

Such case studies have also examined the interrelationship between business and the news media during periods of organizational scandal or crisis. Hedaa (1997) examined the coverage of an human resource-consultancy scandal in the news media and attempted to show how various journalists framed the story differently and how media pressure interfered with the consultancy process. Grolin (1999) studied the role of the news media in the coverage of the Brent Spar incident that involved Shell; he interpreted the controversy over the deep sea dumping of an oil rig as part of a “risk society” scenario that involves new challenges to corporate legitimacy and new forms of political organization in the face of media influence.

Download PDF sample

Rated 4.30 of 5 – based on 26 votes